19 – 21 October, 2027 Dubai Exhibition Centre, Expo City

Beautyworld Dubai 2026: 30 Decades of Beauty. One Global Show.

The 30th edition of Beautyworld Dubai brought the global beauty industry together for three extraordinary days of business, discovery, creativity and connection at Dubai World Trade Centre.

Across the show floor, the entire beauty supply chain came together from fragrance, cosmetics and skincare to hair, nails, personal care, beauty tech, packaging and supply chain solutions, creating new opportunities for brands, buyers, distributors, manufacturers and beauty professionals from around the world.

Thank you to our exhibitors, speakers, partners, sponsors and visitors for being part of this milestone chapter.

View Exhibitor List

2026 Show Video Highlights

Day 1

Day 2

Day 3

Meet the brands shaping the future of beauty

Unmissable Highlights

Seven stages. Endless discovery. From world-class artistry and global fragrance keynotes to live competitions and brand-led education all running simultaneously across three extraordinary days.

beautyLIVE

Dimitris Giannetos, Mounir, Josh Lamonaca and Jorge X and several hair artists took centre stage with standout hair artistry and unforgettable live demonstrations.

The Makeup Studio

Celebrity makeup artists Patrick Ta and Mary Phillips and other makeup artists took centre stage, sharing their signature techniques and the artistry behind their iconic looks.

Next in Beauty Conference

Noha Nabil shared her beauty entrepreneurship journey, while Ian Michael Crumm explored industry trends, alongside 70+ speakers sharing fresh perspectives.

Next in Fragrance Conference

Fragrance’s future took centre stage with 90+ speakers, featuring master perfumers Aurélien Guichard and Jacques Cavallier Belletrud.

Beautyworld Dubai Awards 2026

Congratulations to our winners! The 7th Beautyworld Dubai Awards celebrated this year’s standout brands, products and businesses across 17 categories.

Natural Notes

Returned for a second year, taking visitors to the source of fragrance through the people, ingredients and stories behind every scent.

Signature Scent

From captivating fragrance creations to the winning scent, Signature Scent 2026 showcased the art of perfumery through AirParfum® technology.

VIEW ALL EVENTS

From Source to Shelf. All Under One Roof.

From ingredients and formulations to packaging, machinery and technology, the entire beauty business is in one place.

Beauty Beginnings

The future of beauty lands here first. A dedicated section for start-ups and SMEs ready to make their mark in the MENA region.

Beauty Tech

Where beauty gets smarter. Explore AI powered tools, connected devices, virtual experiences and the innovations pushing the industry forward.

Cosmetics & Skincare

The heartbeat of the show. A landmark section uniting global beauty and wellbeing brands with the trend setters shaping what is next.

Fragrance Compounds

The ingredients behind the industry. Discover the finest fragrance compounds, raw materials and specialist ingredients from the suppliers the world's best brands rely on.

Finished Fragrances

In the capital of fragrance culture, discover perfumes that tell a story, from globally celebrated brands to the emerging names making their mark.

Hair, Nails & Salon Supplies

Built for the pros. Explore cutting edge tools, haircare innovations, nail artistry and salon supplies designed to keep professionals ahead of the curve.

International Country Pavilions

Where global beauty comes to connect. Meet top brands, discover national expertise and unlock new opportunities for cross border partnerships.

Personal Care & Hygiene

Everyday products, extraordinary innovation. Explore manufacturers, suppliers and innovators across body care, hygiene, homecare and wellness, spanning global brands and specialist producers.

prestigepack

Where great packaging becomes an art form. A curated showcase of trailblazing companies redefining beauty packaging through sustainable design, exquisite craftsmanship and cutting edge innovation.

Beautyworld Dubai - Supply Chain and Services

Supply Chain & Services

The industry behind the industry. Discover packaging, raw materials, contract manufacturing and machinery solutions from the names making beauty possible.

Where Trends Surface First

The knowledge that informs your year ahead from Arabian perfumery and K-beauty to retail futures, AI and the ingredients shaping the next wave of global beauty.

pch products display at Beautyworld Middle East

Personal Care and Men's Grooming

Skincare

Colour Cosmetics

The Fragrance Factor

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2026 GCC in Focus: Middle East Beauty Market Report

The GCC is becoming one of the most important growth markets in global beauty, driven by evolving consumer expectations, a distinctive beauty culture, changing retail models and the growing influence of regional brands.

Discover the trends, market dynamics and commercial opportunities shaping beauty across the GCC and what businesses need to know to compete and grow in the region.

Download Report

Beautyworld worldwide

For more than 25 years, Messe Frankfurt has been holding international trade fairs under the Beautyworld brand and providing the beauty industry with a platform for the exchange of information about the cosmetic, wellness and spa sectors.

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Speak to our team to get involved