Skip
beautyLIVE by Fresha at Beautyworld Dubai

beautyLIVE

Where beauty takes center stage

beautyLIVE - Dimitris Giannetos and Josh Lamonaca

Get ready for BeautyLIVE, where salon professionals come to sharpen their skills, discover new ideas and stay ahead of what’s next in professional hair. Across three days, world-renowned hairstylists, barbers and leading professional hair brands will bring the latest techniques and trends to life through live demonstrations and exclusive masterclasses.

Leading this year’s programme are celebrity hairstylist Dimitris Giannetos and award-winning hairstylist and MENSPIRE Co-Founder Josh Lamonaca, each hosting an exclusive two-hour masterclass and sharing the techniques, creative approaches and industry expertise behind their work.

More artists, participating brands and the full BeautyLIVE programme will be announced soon.

2026 Participating Brands

Keralook
Living proof
menspire
MSC Salon
Under 7
Shark Beauty

Are you a hair brand ready to take the stage at beautyLIVE? Get in touch today!

Maria Keisel

Content & Event Producer

Messe Frankfurt Middle East - Maria Keisel