Aya Abdelhamid
Celebrity Makeup Artist & Beauty Content Creator
Aya Abdelhamid is a Cairo and Dubai-based celebrity makeup artist and beauty content creator known for her signature skin-focused approach and modern, refined looks. Growing up in a family rooted in Egyptian cinema shaped her understanding of beauty, character and visual storytelling from an early age. Trusted by some of the region's top celebrities and leading talent across Egypt, the UAE and beyond, Aya has developed a signature style that enhances individuality and allows every person to still feel like themselves. Her work spans editorial shoots, high-profile events and brand collaborations, with features and recognition from leading beauty and fashion publications across the region and internationally.
In addition to his work with retailers and social media, Issam partners with makeup schools across the region to expand the network of professional makeup artists. He stays at the forefront of beauty trends, identifying emerging looks and sharing them with makeup enthusiasts throughout the Middle East.
Issam Majed
Regional Lead Makeup Artist, NARS
Issam Majed is a Lebanese beauty professional based in Dubai, United Arab Emirates. With a deep passion for cosmetology, he channels his creativity and expertise into every aspect of his work, offering personalized beauty experiences that resonate with clients and enthusiasts alike.
Known for his dynamic approach, Issam hosts masterclasses in collaboration with leading retailers such as Sephora and Harvey Nichols, where he shares his wealth of knowledge and industry insights. He also leverages social media platforms like Instagram and TikTok to engage audiences through live sessions, tutorials, and interactive content, building a strong online presence and connecting with beauty lovers in real time.
In addition to his work with retailers and social media, Issam partners with makeup schools across the region to expand the network of professional makeup artists. He stays at the forefront of beauty trends, identifying emerging looks and sharing them with makeup enthusiasts throughout the Middle East.
Kety Borovkova
Vivienne Sabo
International Makeup Artist with 15 years of experience.
• Global Makeup Artist & Brand Trainer for Vivienne Sabo and Stellary worldwide.
• Trained and worked as a makeup artist in Los Angeles, USA.
• Former Hollywood-based makeup artist for film and fashion celebrities, with backstage experience at Paris Fashion Week and film premieres.
• Trusted by influencers, celebrities, and women worldwide.
• Specializing in red carpet, bridal glam, and editorial.
• Obsessed with Parisian chic and effortless glam for everyday makeup.
Mary Phillips
Celebrity Makeup Artist & Founder, m.ph
Mary Phillips is a renowned celebrity makeup artist whose clients include some of the most famous models and Hollywood stars. Known for creating the most flattering, dewy, and flawless complexions, Mary takes a less is more approach to makeup, letting each woman’s natural beauty shine through both in-person and in photos. Mary’s fresh, breathable makeup application has resonated with a loyal audience on social media that trusts her for her innovative yet attainable beauty tips. Her method of contouring and highlighting the skin, called “underpainting,” has gone viral, earning over 60 million mentions on TikTok. Mary continues to be a force in the industry by creating some of the most iconic makeup looks on stars that excite the masses and influence beauty practices across the globe.
Mariam Khairallah
Global Senior Artist at MAC Cosmetics
Mariam Khairallah is a Global Senior Artist at MAC Cosmetics, based in Dubai, with an impressive 19-year tenure at the brand. Her celebrity client portfolio includes icons like Stella McCartney, Karolina Kurkova, Carmen Soliman, and Aimee Sayah. Mariam has supported fashion weeks around the world, most recently working on shows for Balmain, Courrèges, and Vivienne Westwood during Paris Fashion Week, while also keying local campaigns for brands like Rami Al Ali and others.
Known for her bold, dramatic aesthetic, Mariam’s signature style blends creativity with technical precision. Her work often showcases graphic liners, sultry smoky eyes, vibrant lips, and flawless skin finishes, reflecting her deep love for transformation through makeup. She draws inspiration from a wide range of sources—from the timeless allure of Cleopatra and the elegance of Victorian Gothic to the dark romance of cinematic villains and makeup legends like Kevyn Aucoin.
Mariam is not only a sought-after artist but also an educator and trendsetter, using her platform to share tutorials, product insights, and backstage secrets. Her artistry and influence recently earned her a feature in Vogue Arabia as one of Dubai’s top makeup artists. With a passion for empowering others, she continues to inspire the regional beauty community with tips, tricks, and trend-led looks.
Patrick Ta
Celebrity Makeup Artist & Founder, Patrick Ta Beauty
Patrick Ta is one of the most sought-after makeup artists for today’s generation of musicians, models, and actresses, known for his signature red-carpet glow, viral techniques, and charismatic presence on social media. As a proud first-generation Vietnamese American, Patrick learned drive, resilience, and the value of hard work from his family. However, growing up, he lacked confidence and a feeling of belonging. It was beauty that brought Patrick out into the world, where he found his people and his purpose—empowering others through his artistry. Patrick is consistently recognized as one of beauty’s leading trendsetters and tastemakers.
Riri
Lead Makeup Artist, Arooba Beauty
Riri, the Lead Makeup Artist at Arooba Beauty, brings together her love of beauty, colour and creative expression.
A makeup artist with experience in backstage beauty, Riri is known for her playful approach to colour and her ability to transform statement makeup into looks that feel effortless and wearable. Her artistry is influenced by her wider creative world, including her passion for singing and performance, which gives her a natural understanding of makeup both on and off stage.
From soft, polished eyes to full glamour and expressive colour, Riri believes makeup should be fun, approachable and a way to express your individual style. At Beautyworld, she brings the Arooba Beauty philosophy to life: Make Up An Icon.
Shirin Nabati
Globally Recognised Make up Artist, Tatti Lashes
Shirin is a globally recognised professional makeup artist known for her refined, modern approach to beauty and her ability to create polished, camera-ready looks. With a strong eye for detail and a passion for enhancing natural features, she brings a sophisticated and creative approach to every look she creates.
Her work combines technical precision with a fresh, contemporary aesthetic, allowing her to create everything from elevated beauty looks to more editorial and statement styles.
Simona Broks
Makeup Artist & Head of Academics, L'Amour Institute
Simona Broks is the Head of Academics at L'Amour Institute of Beauty in Dubai and a makeup artist with more than ten years of international work behind her. She holds the CIDESCO Media Make-Up Diploma, the highest internationally recognised qualification in the beauty industry, and a Bachelor of Arts in visual design from the Vilnius Academy of Arts. Her background in painting and colour theory shapes the way she works with skin tone, facial structure, and light on every face. Her makeup work spans editorial, fashion week, television, film and bridal across Europe and the Middle East. This Beauty World Middle East she represents Provoc Makeup with live demonstrations on stage and one-to-one consultations at the Provoc booth in Hall 5 #A40.
Vimi Joshi
Founder, Vimi Joshi Beauty
Vimi Joshi is a globally respected celebrity and fashion makeup artist with over 28 years of experience across fashion, film, music, and international cultural platforms. Born in England and raised in a traditional Indian household, her early exposure to South Asian beauty traditions shaped a career rooted in cultural depth and global perspective.
After training at London’s Glauca Rossi School of Makeup, Vimi began her career with MTV UK before relocating to the Middle East with MAC Cosmetics, where she rose to become a MAC Senior Artist and Regional Trainer. Her work spans international fashion weeks and the world’s most prestigious stages, collaborating with icons including Beyoncé, Salma Hayek, Leona Lewis, Eva Longoria, Nicole Scherzinger, Steven Tyler, Kendall Jenner, and Gigi Hadid, alongside leading figures from Bollywood such as Deepika Padukone and Sonam Kapoor.