6 – 8 October, 2026 Dubai World Trade Centre

Day 2 is Here — Beautyworld Dubai 2026 Is in Full Swing!

The energy continues on Day 2 of Beautyworld Dubai 2026, as the global beauty industry returns for another day of discovery, connection and world-class content at Dubai World Trade Centre.

From headline hair artistry and thought-provoking beauty conversations to one of perfumery’s most celebrated names, Day 2 brings another packed programme across the show floor.

Keep exploring, connecting and discovering as Beautyworld Dubai 2026 continues.

Important: This event is open to trade visitors only. Individuals below the age of 18 are not permitted to enter the exhibition halls.

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Meet the brands shaping the future of beauty

The Best of Day 1 at Beautyworld Dubai 2026

Today’s Unmissable Highlights

Seven stages. Endless discovery. From world-class artistry and global fragrance keynotes to live competitions and brand-led education all running simultaneously across three extraordinary days.

beautyLIVE

Experience an incredible day of professional hair artistry with Josh Lamonaca and Mounir, alongside live demonstrations from Shark Beauty and KERALOOK.

Beautyworld Dubai Awards 2026

All eyes are on the Beautyworld Dubai Awards tonight. Now in its 7th edition, the Awards will celebrate this year’s standout brands, products and businesses across 17 categories.

The Makeup Studio

Discover live artistry and education from Vimi Joshi, NARS, Glossy Makeup, AGASKIN, PROVOC and Love Generation.

Next in Fragrance Conference

Jacques Cavallier-Belletrud, Master Perfumer at Louis Vuitton, takes the stage for an exclusive conversation exploring his creative journey and the craftsmanship shaping fine fragrance.

Next in Beauty Conference

Join Ian Michael Crumm for a conversation on the evolving world of male beauty, followed by Amy Jackson Westwick on exploring how brands and retailers are connecting with today’s consumers.

Natural Notes

Discover the people and ingredients at the very beginning of the fragrance journey, exploring how brands and natural ingredient producers can create lasting value together.

Signature Scent

Sample this year’s competing fragrance creations through AirParfum® technology and vote for the scent you think should represent Beautyworld Dubai.

VIEW ALL EVENTS

From Source to Shelf. All Under One Roof.

From ingredients and formulations to packaging, machinery and technology, the entire beauty business is in one place.

Beauty Beginnings

The future of beauty lands here first. A dedicated section for start-ups and SMEs ready to make their mark in the MENA region.

Beauty Tech

Where beauty gets smarter. Explore AI powered tools, connected devices, virtual experiences and the innovations pushing the industry forward.

Cosmetics & Skincare

The heartbeat of the show. A landmark section uniting global beauty and wellbeing brands with the trend setters shaping what is next.

Fragrance Compounds

The ingredients behind the industry. Discover the finest fragrance compounds, raw materials and specialist ingredients from the suppliers the world's best brands rely on.

Finished Fragrances

In the capital of fragrance culture, discover perfumes that tell a story, from globally celebrated brands to the emerging names making their mark.

Hair, Nails & Salon Supplies

Built for the pros. Explore cutting edge tools, haircare innovations, nail artistry and salon supplies designed to keep professionals ahead of the curve.

International Country Pavilions

Where global beauty comes to connect. Meet top brands, discover national expertise and unlock new opportunities for cross border partnerships.

Personal Care & Hygiene

Everyday products, extraordinary innovation. Explore manufacturers, suppliers and innovators across body care, hygiene, homecare and wellness, spanning global brands and specialist producers.

prestigepack

Where great packaging becomes an art form. A curated showcase of trailblazing companies redefining beauty packaging through sustainable design, exquisite craftsmanship and cutting edge innovation.

Beautyworld Dubai - Supply Chain and Services

Supply Chain & Services

The industry behind the industry. Discover packaging, raw materials, contract manufacturing and machinery solutions from the names making beauty possible.

Where Trends Surface First

The knowledge that informs your year ahead from Arabian perfumery and K-beauty to retail futures, AI and the ingredients shaping the next wave of global beauty.

pch products display at Beautyworld Middle East

Personal Care and Men's Grooming

Skincare Products Display at Beautyworld Dubai

2026 GCC in Focus: Middle East Beauty Market Report

The GCC is becoming one of the most important growth markets in global beauty, driven by evolving consumer expectations, a distinctive beauty culture, changing retail models and the growing influence of regional brands.

Discover the trends, market dynamics and commercial opportunities shaping beauty across the GCC and what businesses need to know to compete and grow in the region.

Download Report

Beautyworld worldwide

For more than 25 years, Messe Frankfurt has been holding international trade fairs under the Beautyworld brand and providing the beauty industry with a platform for the exchange of information about the cosmetic, wellness and spa sectors.

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